Do you ask your employees to wear name badges when they’re at work? If not, you might be missing out on a huge opportunity.
Name badges will make it easier for your customers to interact with your employees. They’ll also allow you to build up your brand identity with very little effort on your part. And they’ll even make your commercial establishment more secure overall.
Before you start passing name badges out to your employees, though, it’s important to invest in the best name badges in the business. It’s up to you to design and create name badges that are as effective as they can be.
Here is how to put together the best name badges for your employees.
Choose Durable Materials for Your Name Badges
Your employees are going to wear the name badges that you make for them each and every day. The badges are going to get put through the wringer on a daily basis.
Therefore, it’s essential for your name badges to be made out of the most durable materials you can find. You should try to make them out of either metal or very tough plastic. This will prevent them from breaking at any point.
The last thing you want is for your employees to be walking around all day long with a name badge that’s chipped or cracked. It’ll give people the wrong impression of your business and make them question your commitment to quality.
Choosing durable materials might cost a little more overall. But it’ll be well worth it in the end when your employees have name badges that paint your business in a positive light.
Make Sure Your Badges Are Big Enough
When your employees are walking around with their name badges on, your customers shouldn’t have any problem at all seeing them.
You don’t need to turn your badges into billboards. But they should be large enough for people to see them with ease.
Test out a few different sizes when you’re first looking around at name badges to see which size works the best. You want your name badges to be big enough for people to see and read without getting in the way when your employees are wearing them around.
Consider Adding a Pop of Color to Your Badges
If you run a business that provides a serious product or service to customers, you might not want to get too cute with your name badges when it comes to adding color to them. Simple black and white badges will do the trick for your company.
But if you want to make your name badges stand out, there’s no better way to do it than by adding a pop of color to them. Whether you add a colorful logo to the mix or make the name badges themselves a bright color, your customers won’t have any trouble spotting your badges when you use color in the right way.
Just make sure you don’t add too much color since it could make it tough for customers to read the names and titles on name badges.
Pick Out a Font for Your Badges That’s Easy to Read
Did you know that there are about 300,000 fonts used throughout the world today? You’re free to use any of them when you’re designing the best name badges for your business.
Of course, it would be unreasonable for you to spend time going through all 300,000 fonts before choosing one for your name badges. But you can go through some of the most legible options to see which one suits your business best.
Look for fonts that are very easy to read both up close and from far away. Try to find fonts that will work with short and long names, too.
This will allow your customers to read your employees’ name badges without having to strain their eyes.
Engrave Employee Names and Titles on Your Badges
If you want to do it, you can have your employees’ names and job titles printed on the name badges that you buy for them. At first, this will work just fine.
But over time, your employees’ names and job titles might start to peel and scratch away. They might also disappear altogether if your employees accidentally send their name badges through the wash.
Rather than printing employees’ names and titles on name badges, it would be smart for you to buy engraved name tags instead. You won’t have to worry about their names and titles disappearing at any point in time when you do this.
Engraved name badges will also give off a more refined and sophisticated look than badges with names and titles printed on them. They’re regarded as the best name badges that money can buy.
Attach Magnets to the Back of Your Badges
Some employers choose to purchase name badges that have pins on the back of them. Employees use these pins to attach their name badges to their shirts when they’re at work.
Using name badges with pins isn’t the worst idea in the world. But it can be difficult and time-consuming to take these kinds of name badges on and off.
Name badges with magnetic fasteners on the back are often a much better option. It’ll be super simple for your employees to put on and take off their name badges in a matter of just seconds when they have magnets on them.
Buy the Best Name Badges for Your Business Today
There is no reason for businesses to operate without name badges for employees in 2019. Name badges are more affordable and more effective than ever before.
Find the best name badges for your business and buy them up in bulk so that your employees always have them on hand. The badges will help your employees promote your business at all times while also improving the interactions that they have with your customers.
Take a look at our blog to learn some other tips on running a more effective and more profitable business.